Chick-fil-A Controversy: Putting money where the mouth is

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Chick-fil-A Controversy: Putting money where the mouth is

CREATED Aug 3, 2012

 Reporter:  Jessica Chapin

TUCSON (KGUN9- TV) - Gay rights activists are puckering up to protest what they call fowl play by Chick-fil-A.  A handful of people showed up at Tucson's El Con location around 5pm to show their support for gay rights, and distaste with the fast food chain.  Nationwide, couples puckered up or pecked and posted pictures all day.  It's the most recent in a week-long list of events surrounding the Chick-Fil-A CEO's comments against gay marriage.
Many are also voicing their opinions with their dollars.  In the same trend as those who withheld donations to Susan G. Komen after finding some of the funding went to Planned Parenthood.  Target also took heat after a Houston woman was asked not to breastfeed in the store.
"I think with the Internet and twitter and all those different medias they that it's going to get around and it's going to hurt some businesses because of it," said Greg Doles, who added he considers that research when choosing where to shop.
Others don't mind, like Jackie Lesniak.
"Not so much where I shop because I don't do the research necessarily," she said, "but as far as where I work absolutely."
The comments on gay marriage didn't come as a surprise to Tucson GLBT Chamber of Commerce spokesperson Sheldon Fishman, but he is supporting those who don't want to dish out dough to the chain.
"I certainly vote with my dollars," he said, "I think that people are becoming more aware of the political implications of their positions."
Overall, he says the Chick-Fil-A controversy may not be all bad.
"To the extent that this shows a greater political awareness and social awareness, I think it's a wonderful thing," he said.
It may not be all bad for the chicken chain either.  The company set a profit record this week.